The funky guys at WebProNews have an interesting take on social marketing and your online reputation. They believe that

Social marketing is quickly becoming an integral part of generating business online. While search is the on-ramp, social networks are the destination. And just like any social setting, your rep is important.

Just in time for Mother’s Day, Jason Lee Miller writes, in his article titled, “Mom’s Guide To Social Marketing”, how following your mother’s advice can keep you out of hot water in the tricky, new Web 2.0 world.

Here’s Jason’s list of “Mom’s Top 10 Steps To A Good Online Reputation”, paraphrased for brevity.

1. Create visibility. Show up.

2. Don’t be a wallflower. Participate.

3. Do the work and keep your nose clean.

4. Use everything you’ve got, and then some more.

5. Understand your audience. Be interesting and linkable.

6. Keep your friends close.

7. Think before you speak. Words have a much longer lifespan (and greater reach) online.

8. Be real. Be authentic.

9. Mind your manners. Do unto others…

10. Stay on the ball. Stay updated.

And, last but not least, don’t forget to send your Mom that mother’s day gift.